Owning the full fintech product lifecycle, from deal-closing sales prototypes to live integration, A/B testing, and conversion optimization.
2025 – 2026
Established UX best practices, launched new products (Upgrades), refined the UI of internal AI analytics tools, and travelled to support on-site partner sessions to scale enterprise integrations.
2023 – 2024
Implemented high-volume fintech products (Cancel For Any Reason, Disruption Assistance) with global carriers like Air Canada, Frontier Airlines, Volaris, WestJet, AirAsia, and Virgin Australia.
2022
Independently fueled the HTS sales pipeline with high-fidelity prototypes, resulting in signed contracts with partners like Uber and Tripadvisor.
2021
Joined a small team and launched the very first fintech partnership, Price Freeze.
2020 – 2021
Senior Product Designer
AlayaCare
Led the end-to-end mobile app redesign, conducted extensive user testing with complex healthcare workflows, and pitched interactive prototypes to align executive stakeholders.
2016 - 2020
UI/UX Designer
108 ideaspace
Managed client design projects from concept to execution, delivering responsive digital experiences in close collaboration with development teams.
2013 - 2016
Graphic Design • Sault College of Applied Arts & Technology
